Goal: The goal of this assignment is to learn more about the challenges to social media marketing around the world.
Format Requirements: The paper is to be 4â€“6 pages in length (typed, double-spaced, 12-point font) excluding the title and reference pages. The student will automatically lose points if these guidelines are not followed. A minimum of 4 journal articles and books should be used for this assignment. All journal articles, media, and books should be referenced according to APA style (the library has a copy of the APA Manual).
Content Requirements: Based on the course readings and the studentâ€™s own research, the paper should address challenges to social media marketing in at least two countries. Be sure to include information on what is being done to overcome those challenges.
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