Analyze how Amazon uses the grand strategies of concentration, market development, and product development as a part of its long-term strategy for growth.
In a 3- to 4-page paper, address the following:
Concentration:
Increasing the current customers’ rate of use
Attracting competitors’ customers
Market Development
Opening additional geographic markets
Attracting other market segments
Product Development
Developing new product features
Include a title page and reference page, and follow APA format